This conceptual task was to outlining some high level concepts around Sky’s Ocean rescue, with the intent to build an experience within the My Sky app to educate and raise awareness around plastic pollution across the planet.
Features included a News Carousel with stories form Sky News on the subject. A Plastic Calculator for users to see who much of an item they used each year. A downloadable list of Ocean Hero Reminders, a simple actions to help cut your carbon footprint, and a Pledge Generator allowing you to make a public pledge of your commitments across social media channels.